Wednesday, October 10, 2007

Big Halloween Spenders

Halloween spending translates into hefty receipts, according to this survey, which arrived in my mailbox today.

My advice: Shop in November for next year. After Halloween, decorations, costumes and party accessories sell at 75 percent and 90 percent discounts.

But here's the survey:

"A new survey released by Visa Inc. shows that seventy three percent of Americans celebrate – and spend on – Halloween. According to the survey, among those who celebrate Halloween, the average will spend $40 on candy and decorations. Parents with children under 18 will spend $54 on candy and decorations while those without children under 18 will spend $32. Of mention, Dads tend to go all out, spending $63, while moms are more conservative, spending $46.

“You wouldn't think you'd have to budget for something as 'fun' as Halloween. But I believe all expenditures, large and small, are better planned for in advance,” said personal finance expert and best-selling author Jean Chatzky. “Whether you are buying candy or a car, planning a budget is critical to staying in overall good financial health.”

Additional findings in the survey include:

Men ($46) who celebrate Halloween report spending $12 more than women ($34).
Younger people ($44) say they spend more than those 55 and over ($31).
Those who live in rural areas ($49) spend $10 more on average than people living in urban areas ($39) and $13 more than suburbanites ($36).

To help consumers budget for holidays or other financial events, Visa Inc. offers parents, teachers and consumers of all ages free access to a financial education program called Practical Money Skills for Life."



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